It has been confirmed by Milo, eBay buys Milo.com for $75 Million!
eBay is acquiring shopping site Milo.com, the reports around say that eBay is forking over $75 million for the popular search engine. These two different companies don’t very well together because eBay is mostly an auction site and Milio.com is a shopping search engine that lets you find out what’s in stock at local stores.
eBay owns shopping.com, so they will most likely utilize Milo.com’s search engine and make use of shopping.com.
Beyond being a shopping search engine, Milo.com is in the same boat as Groupon. Milo is an asset to small retailers to market online without having to build a Web site.
eBay’s Red Laser mobile app, which allows people to take pictures of bar codes and get price comparisons, might gain benefit from this new purchase.